Getting It Done
MATURE PRODUCT DEVELOPMENT PROCESS
- Direct Injection retrofit kit based on core technology developed by Orbital Engine Corporation in Perth, Australia.
- Well proven in new vehicle applications, installed on over 500,000 applications to date.
- We have engaged in extensive field testing in the Phillippines with over 200,000km (~12,000 hours) of driving completed on over 100+ pre-production vehicles.
- Field validation trials and market acceptance studies have been performed in 5 different cities / geographical regions in the country that represent the full spectrum of driving conditions found in the Phillippines.
ON-THE-GROUND MANAGEMENT
- Selling retrofit kits is not just a process of making a sale. It is a marketing process of managing resources (people, skills, finances), putting them to use (business improvements to achiev optimum benefit), planning (to get the proper supply and demand mix and eliminate lost opportunities), marketing our service/product (creating image and "the need"), and maintaining and fostering future business (quality and customer service).
- Market development hinges upon getting sufficient buy-in from the local taxi driver community. We work to gain their support by hosting educational workshops, participating in local publicity events, meeting with the city's TODA's (Tricycle Operators and Drivers Association), and inviting drivers to visit our installation center.
- For example in our pilot city of Vigan, at the request of the city of Vigan, Envirofit retrofit one vehicle from each of the 32 Tricycle Operators and Driver Associations (TODA's) in an effor to ease market acceptance. This smalle pool of "early adopter" customers has given our DI retrofit technology rave reviews.
GLOBAL SUPPLY CHAIN
- Envirofit leverages a well-developed global supply chain to take advantage of economies of scale in manufacturing that we could not suppor with our own volume during the early years of the installations.
- Key components of the retrofit are brought in from outside the Phillippines, but we are looking to manufacture many of the core components in Southeast Asia, further reducing costs and supporting the regional economy.
